Google Trends: 8 Methods To Use Google Trends For SEO & Rankings in 2020

Google Trends is possibly the most underutilized tool in all of SEO. Now read how to use this free and most valuable asset to grow your online power to rank any post on Google.

Google Trends: 8 Methods To Use Google Trends For SEO & Rankings in 2020

You know that most of us like SEO tools, especially free tools.

As I already said above, Google Trends is the most underutilized and proper free tool which makes it more interesting.

Before we go ahead, fix one thing that Google Trends is like your personal lab in which you just put your ideas and get some interesting knowledge for SEO and rankings.

Now check some important point:

1. Start Your Journey With Explore Topics

Its main dashboard is simple and easy to Worldwise explore topics. Now, start by entering the best keyword for your topic and press Enter. From there, Google Trends invites you to drill down in the subsequent ways.

Using Worldwide will helps you target specific traffic geographically. For example, you’ll see the word Sweater peak at different times across different regions.

Time selection ranges are available from the past 5 years to the last hour. Now main point is, Use multiple time selections to get a view of the long-term trends vs short-term trends. By using this, you will get lots of knowledge.

Filtering by category is crucial. So that you will get exact ideas for your topic.

Search Type (including Web, News & YouTube) is another essential category to use in this Google Trends.

So use these categories to target your keyword for specific country and then compare worldwise or with another country.

2. Context is the most important thing

Google Trends runs in an extremely relativistic mode. The results of today aren’t linked to the overall popularity of all trends, but rather the former heights of the keywords you entered.

Google Trends: 8 Methods To Use Google Trends For SEO & Rankings in 2020

Try to get rid of your individual blind spots before you think you’ve found an insight no one else has.

Other ways of adding context include

a. Using the “+ Compare” tool to add new keywords.
b. Filter by country or category
c. Web searches

3. Use Specific Search Options for Advanced SEO

You’ll see five choices, many of which even regular Google Trend users don’t always use.

Web search (Default)
Image Search
News Search
Google Shopping
YouTube Search

Every particular click will produce results based on various segments of your potential traffic.

You can click on "Rising" option, and you’ll also have the option to view the prime overall keywords. Normally, “Rising” is a more suitable option if you want to classify the latest trending topic.

Google Trends: 8 Methods To Use Google Trends For SEO & Rankings in 2020

These recommendations are extremely valuable for Search engine optimization because they can support encourage new content that contains new and fresh trends.

Now, you don’t need to be afraid to lose into this, either there’s a genuine chance that you can hope on a new trend before it becomes a “breakout” and ensure a top spot for your latest post or article SEO.

4. Target Keyword By Specific Location

The quickest use of Google Trends will focus particularly on keywords. For the best results, you’ll also need to combine location into the search. 

Google Trends: 8 Methods To Use Google Trends For SEO & Rankings in 2020

Don’t worry about zero results in specific regions or sub-regions, especially when we are talking about United States.

Try to find results for your keyword from different-different regions like Florida, New York, Pennsylvania, etc.

5. Google Trend Predictions

It’s the most spontaneous thing in the world to log on to Google Trends and identify those trends that will trend in the future. But the problem is every other search engine optimizer is using the same data and method.

If you want something extra then try utilizing the available Google Trends data to predict future trends.

There are a few tips to get better results:

Recognize trends with filtering by specific categories or countries. Today’s top Tech News might not make significant headlines in Google Trends, but it can benefit you to identify topics for your SEO.

Now, compare two key phrases in a single trend. If “X Mobile” trending higher than “Y Mobile” then you might get a piece of intimate information.

6. Use Long-Tail Keywords to Strong Your Content

To ranking at the top of Google Search for any keyword is quite a tough job, but there’s no reason you can’t get to the top of Google search results for long-tail keywords.

Lets Start, if you want to write a sports blog then you will definitely want to leverage upcoming sports events or News. After click on the trend will yield top questions asked Google, most searched best new sportsman, and even questions related to the host of the sports event or type of sports like football, tennis, cricket, or other.

7. Use Top Charts For Supplementary Insights

Clicking on the icon in the upper left, browse over to Top Charts.

As Google describes, Top Charts is different than the trends most people are following. Consider of this as the “Billboard Top 100” of Google; you’ll see the top trending items in a category of sections.

8. Use Data for Video Optimization

For Example, you may post a video on, How to get views on YouTube channel? or How to get 1000 subscribers on Youtube?. So for that, you need to find the best keyword to get more traffic. Now, Check this...

Enter your keyword in the search term.
Switch from Web Search to YouTube Search.
Check out Related Queries and Related Topics.
Sort by Top or Rising, if you prefer.

From here, you’ll find that people search for interests. Loaded with this knowledge, you are in a better situation to write appropriate titles and descriptions for your Youtube video. This will surely improve your chances to get more YouTube traffic.

So finally this is the end of this post because I complete all the possible 8 methods or ways to use Google Trends in a better way for Search engine optimization. Although Google Trends has improved a lot over the years, the origins persist the same. There are different insights to be learned for those who willing to go beyond a basic search version. 

But the main key is holding with your queries until you find the insights and just focus on top keywords in which you will find some exciting data to grab top position on google.


Hope you like this Use Of Google Trends for Search Engine Optimization.

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